TAG HEUER LIGHTS UP PARIS

New TAG Heuer CEO Stéphane Linder and longtime Brand Ambassador Leonardo DiCaprio threw the biggest event of the year at brand’s newest flagship boutique at Paris Opera. A host of celebrities from around the world attended the most star-packed party of the Paris season, with actors, singers, fashion editors, politicians and the biggest names in motor racing among the guests. The pioneering Swiss watch brand had two excellent reasons to throw the epic bash: the opening of its new flagship boutique near Opera Garnier and the 50th Anniversary of its iconic CARRERA line of racing-inspired sports watches and chronographs. The ceremony was emceed by race-car driver Margot Lafitte, who shared the stage with Stéphane Linder, World Rally Champion Sébastien Ogier and Franco-Swiss F1 driver Romain Grosjean.